Sprite Visual Identity Refresh

Sprite made a massive splash with their 2022 visual identity refresh. I oversaw the management of this project during my time at Turner Duckworth. We completely transformed their plastic bottles, aluminum cans, wordmark, and in-store visuals. Our work was highly regarded by Die Line, A Change of Brand, and other design outlets.

Creative Team: Chris Garvey, Justin Tolentino, Jack Powell

Photography: Martin Wonnacott